without losing
the human touch

No-code automations that keep humans in the loop so you can scale even the most complex, manual processes

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Human + Machine

The Perfect Combo for your Workflow

Full Automation

If this,
then that

Human Touch

If this,
then decide


You do the heavy lifting

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Full automation is amazing – when it works. But it breaks down when there’s a lot of edge cases. When things get too complex teams tend to fall back to manual work but then get overloaded with busywork.

With Reflective you simply decide and actions are carried out for you. We combine human touch with automations to keep you in control while eliminating the busywork.

Decide what happens next


Keep your data clean by approving which form submissions end up in your downstream systems.


Let automations pre-fill most of the form. All you have to touch are those few tricky fields.


Sometimes it doesn’t make sense to perform certain actions. With just a click, skip a step and tailor the workflow.


Templates save you time but the right mix of personalization goes a long way in driving business goals.

Delegate Coming soon

Build cross-organization workflows that loop in the right person for each step in your process

How it works

  1. Design your form.

  2. Lay out the submission stages from start to finish.

  3. Automate the action items needed at each stage.

  4. Put finishing touches on action items that need you.

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Build your own workflow software.

No code required.

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  • Form Builder

  • Submission Board

  • Automations

  • Human Touch

Forms make it simple for others to kick off requests. With Reflective’s form design, validations, and performance, your clients and team get the great experience they deserve.

Make sure you have clarity and context from the get-go. Define each stage of work to immediately view what needs to done, which submissions are a priority, and when work is due.

Leave the repetitive stuff to us, so you can do more of the work you do best. Create custom notifications, offload redundant tasks, and orchestrate work by automating action items.

Any action item can be approved, completed, skipped, tweaked or delegated before it executes. Put the finishing touch on action items that need you.


Automatically add action items to your submission based on its stage.
Each Action Item can be configured to be fully automated or to wait for human touch.

External Action Items

Native Action Items

Reflective has allowed me to single-handedly onboard over one thousand businesses onto our platform. I can decide what happens with each onboarding, while its automations are saving me over 10 hours per week!
Amanda Demaray
Amanda Demaray, Trust & Safety

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Reflective - No-code automation without losing the human touch | Product Hunt